By Sarah Jenkins
Tech & Lifestyle Correspondent, The Daily Herald
Smart small home appliances are rapidly gaining popularity among young urban consumers, with sales of connected coffee makers, air fryers, and mini humidifiers surging 45% year-on-year in the first quarter, according to a new report from market research firm Statista.
The trend is driven by a growing demand for convenience and customization, as younger buyers—aged 25 to 35—seek products that fit their compact city apartments and busy lifestyles. Unlike traditional counterparts, these smart devices can be controlled remotely via smartphone apps, allowing users to pre-set brewing times for coffee, adjust air fryer temperatures while commuting, or monitor humidity levels from the office.
Retailers say the appeal goes beyond functionality. Many smart small appliances feature sleek, minimalist designs that blend with modern home decor, a key selling point for renters who prioritize aesthetics. “Our best-selling smart air fryer isn’t just a kitchen tool—it’s a statement piece,” said Maria Gonzalez, a product manager at home goods retailer HomePlus. “Young consumers want things that work well and look good on their countertops.”
Price points have also become more accessible, with entry-level smart small appliances now starting at around $50, down from an average of $100 two years ago. This affordability has widened the customer base, drawing in budget-conscious shoppers who previously hesitated to invest in connected technology.
Industry analysts predict the growth will continue, with the global smart small appliance market projected to reach $28 billion by 2028. “We’re seeing a shift from ‘nice-to-have’ to ‘must-have’ for these devices,” said David Chen, a tech industry analyst. “As connectivity becomes more seamless and prices drop further, smart small appliances will become standard in most urban households.”
